Retail Marketing and In-Store Communications Conference
Date: Wednesday 22 October 2008 from 9:30 AM to 03:30 PM
 With changes in media and lifestyle the opportunity exists for retail marketing to achieve a far greater prominence in the planning process of brands and agencies. This conference will stage leading speakers who in turn will present case studies highlighting current industry issues and illustrating how in-store communication can be made more effective.
James Mounter, Director of Category Management at Johnson & Johnson has already been confirmed as one of the speakers. The title of his presentation will be, 'A New Model for Shopper Marketing.' More details to follow.
For more information, contact the POPAI office - tel. 01455 554848 or email HERE
Location: IPA, 44 Belgrave Square, London, SW1X 8QS
Members: £195.00
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NON-Members: £295.00
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