Irish P-O-P Breakfast Briefing "a huge success"

Thursday 15 November 2007

POPAI Ireland held it's final event of the year on 15th November, with Diageo and Ogilvy One giving keynote presentations at the Retail Marketing Breakfast Briefing in Dublin.

Designed to give attendees an insight into some of the very latest in-store developments through case study presentations, the event also provided excellent networking opportunities for P-O-P professionals.

POPAI Ireland Country Officer, Michael Quilty said "the event went down really well, with an excellent mix of brands, retailers, agencies and suppliers in attendance - the feedback I received shows the event was a huge success and just what our market needs."

The Spring Breakfast Briefing will be held on 5th March 2008 with Adidas Coty heading up the case study presentations. More details on this site soon.

For more information about any of POPAI Ireland's activities click HERE

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