Lunch & Learn Sessions

Our lunch and learn sessions continue to be one of our most successful initiatives, providing retail and brand members with tailored 'knowledge share' workshops delivered at their own offices. Lasting 2-3 hours, these workshops are
designed to enable POPAI to share its unique industry insights with multi-disciplinary
groups.

Lunch & Learn sessions can provide your team with:

• Good retail marketing communications & best practice considerations -
  brought to life through case studies
• An understanding of how to analyse and apply in-store insight
• An appreciation of the influence that P-O-P has on sales, the category
  and shopper behaviour
• Measurement of your in-store activities – a detailed understanding of
  the framework, tools and methodology behind the MARI initiative
• Tools to make the most out of POPAI membership
  
  

What recent 'lunch and learners' say:

“It was really useful to understand the latest advances in retail studies and to see how the MARI study can help. I also gained an insight into how POPAI can help us understand the potential for more thorough evaluation of our activities.” 
Felicity Dixon, Channel Marketing Manager

“The session was really useful. It is often forgotten the variety of interfaces a business can have with POPAI. Given the diverse nature of our business the 'Lunch & Learn' offered staff with a variety of functions within our business an insight into POPAI”.
Dave Hall, Merchandising Manger

“The lunch highlighted to us all the valuable information that can be accessed through POPAI. It was certainly useful for the marketing teams who had an update into the changing face of retail media and P-O-P. Also, the current insights from the MARI initiative certainly provided food for thought as we plan for the future."
Joanna Austin, Customer Marketing Manager

For more information about the lunch & learn sessions, please contact us