POPAI UK & Ireland is the not-for-profit trade association dedicated to the point-of-purchase (P-O-P) industry and shopper marketing.

POPAI UK & Ireland conducts research, organises conferences, industry awards, seminars and best practice programmes to benefit its members who include retailers, brands, agencies, and manufacturers.

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POPAI UK & Ireland holds a number of events throughout the year in London and Dublin. Find out more here.


In recognition of the size of the P-O-P industry in Ireland and with consideration given to the additional cost involved in travelling to the UK to some of our events, the membership fee for Irish companies is €999. Find out more here.

More information

If you have any questions please contact the POPAI UK & Ireland office on +441455 613651 or