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POPAI SHOPPER SEMINAR

Date: Thursday 4 April 2019 from 9:00 AM to 12:30 PM

 

POPAI's shopper seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.

The event will open for registration at 9am and feature time for networking, an update from POPAI and the AGM and a number of presentations including a focus on sustainability.

Speakers confirmed so far:

Grillin’ & Chillin’: Planning and executing an incredible in-store campaign

- What it takes to achieve execution effectiveness

- Tesco Ireland and The Delta Group Case Study

- Future of in-store activations

Margaret Forsyth, Niamh Higgins & Katie Mooney

Shopper Marketing Manager – Tesco Ireland, Commercial Director – The Delta Group, Account Director – The Delta Group

 

Rethinking sustainability: Collaborative partnerships and process redesign to drive sustainable performance

Nick Widdowson

Merchandising and Creative Controller, Unilever

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The role and impact of P-O-P display in convenience retail

- How does convenience retail leverage the benefit of P-O-P display?

- What is the impact of P-O-P display on shoppers in the convenience sector?

- With the UK convenience channel continuing to evolve apace, what role will display play in the future?

Martin Kingdon

Director General, POPAI UK & Ireland

Download presentation

Download report

 

Sustainable design principles in practice

- Why designers need to get it right from the start

- Design for disassembly and what this really means

- How it’s simple to adopt sustainable thinking into your work

Dudley Roberts

Creative Director, Displayplan

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Environmental product choices for a responsible display industry

- Rethink. Recycle. Reuse

- It doesn’t have to be plastic

- Challenge the norm to rethink POS production

Neil McCarthy

Head of Sales and Marketing, Pyramid Display Materials

Download presentation

 

If you have any questions about this event or would like to speak please contact the office on 01455 613651 or info@popai.co.uk.

Location: London Transport Museum, Covent Garden Piazza, London

Members: £ FREE   |   NON-Members: £150.00



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