Date: Tuesday 6 December 2022 from 9:00 AM to 12:30 PM
POPAI's shopper seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.
The event will open for registration at 9am and feature time for networking, an update from POPAI and a number of presentations from leading brands and retailers.
Rory Johnston, Global Display Development Director at Mars Wrigley, will be presenting "Enhancing impulsivity through display technology" which will focus on :
Definition & background of displays used by Mars Wrigley
Brief introduction to the Impulse Category
Leveraging the incorporation of technology into display fixtures & unattended retail to drive sales.
Also presenting at the Winter Shopper Seminar will be Inês Fressynet, Content Editor at GDR, and the presentation will focus on:
- Closer to teleportation
-
The Metaphysical World
-
The
Digital Concierge
If you have any questions about this event or would like to speak please contact the office on 01455 613651 or info@popai.co.uk
Location: Woburn House, Tavistock Square, Kings Cross, London
Members: £ FREE
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NON-Members: £150.00