Training Sessions

P-O-P Training Days

Full-day sessions delivered at your offices, our popular workshops are designed for small teams of staff from across different areas of your business. They are a great personal development and motivational tool, bringing 'fresh' and experienced staff up to speed on a variety of industry areas, including:

  • The development of the industry
  • Manufacturing capabilities
  • Shopper behaviour, shopper marketing and the path-to-purchase
  • Understanding effectiveness
  • Trends in P-O-P
  • Technology & innovation
  • Sustainability

For more information, please contact the POPAI office.

Lunch & Learn Sessions

Lasting 1-2 hours, these workshops are designed to enable POPAI to share its unique and expert industry insights with multi-disciplinary groups.

Lunch & Learn sessions can provide your team with:

  • Best practice P-O-P considerations - brought to life through case studies
  • Greater understanding of how to analyse and apply in-store insigh
  • Appreciation of P-O-P display's influence on sales, the category and shopper behaviour
  • Detailed understanding of tools and methodology for measuring in-store activity
  • Tools to make the most out of POPAI membership
For more information about the lunch & learn sessions, please contact us or download a summary.