A presentation looking at the role and impact of P-O-P display in convenience retail.
It covers:
- How does convenience retail leverage the benefit of P-O-P display?
- What is the impact of P-O-P display on shoppers in the convenience sector?
- With the UK convenience channel continuing to evolve apace, what role will display play in the future?
Originally presented by Martin Kingdon, Director General, POPAI UK & Ireland at POPAI Shopper Seminar on 4th April.
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