P-O-P eCourse

POPAI's web-based learning course designed to give an entry-level overview of the P-O-P industry is now available online.

The interactive and self-paced e-Course offers learners a concise, practical grounding in the day-to-day workings of the industry with five 30-minute sessions covering:






• The retail environment
• Shopper behaviour and the role of P-O-P
• Processes involved in the production of temporary, permanent, digital and
semi-permanent P-O-P
• Hot topics in P-O-P today (including green issues, measurement, effectiveness and compliance)
• Digital Media in Retail

The course will take approximately four hours to complete and has been designed to fit around a busy work schedule with learners able to save progress and revisit modules at any time. It also includes downloadable handouts. A certificate is awarded upon completion.

Individual places on the e-Course are priced at £115 for POPAI members and £175 for non-members with a 15% discount available for bookings of five places or more. Certification upon successful completion.

What people are saying:

“Easy to use, brilliant format and as I am new to the retail environment, it was extremely useful from an overview perspective. Thoroughly recommend it!”
Samantha Tremlin, Retail/3D Project Manager, Dyson



“I found the content to be extremely relevant for my role as Trade Marketing Manager; undertaking the course gave me a greater insight into and understanding of the P-O-P industry as a whole. The way the course was presented in manageable segments was very helpful and the use of imagery made the whole experience a very interactive one.”
Dermot Martin, Trade Marketing Manager, Jacob Fruitfield


For more information and to book, click HERE