MENU

ALCOHOLIC AND SOFT DRINKS

To return to view all award categories for this year, click here.

Entry Title Greene King IPA Pump Clip
Category 3. Alcoholic and soft drinks
Company Name Ad-Install
Client Company Name Greene King Brewing Co.
Year Entered 2009
Target Environment
UK Retail Licensed On Trade Outlets - Pubs, Hotels, Clubs, Bars & Restaurants.
[More]

Materials
Premium Pump Clips: Two versions produced for different types of outlets. A) Curved die cast metal. B) Flat injection moulding. A) Two part pump clip. Die cast aluminium carrier produced to reduce the overall weight of the pump clip. The carrier is f....
[More]

Objectives
How creative interpretation of the brief delivered the result:The challenge for Greene King IPA & the design intention of the pump clip was to reposition the brand to reflect its position as the number one cask ale in the UK - dramatising the heritag....
[More]


Entry Title PepsiCo soft drink under-shelf Unit
Category 3. Alcoholic and soft drinks
Company Name EML Retail Display Limited
Client Company Name PepsiCo UK
Year Entered 2009
Target Environment
Front of store impulse chillers in multiple and independent Grocery chains in the UK.
[More]

Materials
The storage section of the unit is injection moulded polycarbonate, as it is required to be very robust for siting. This is then mounted onto a fabricated steel mounting clamp. The front of the polycarbonate section of the unit has a barker secured t....
[More]

Objectives
The BriefThe brief was to design a unit that would maximise the presence of PepsiCo juice and smoothie branded products in front of store chillers, where space was at a premium with little additional shelf space available. The brief was discussed at ....
[More]


Entry Title The Glenmorangie Jeroscope
Category 3. Alcoholic and soft drinks
Company Name Glenmorangie Company, The
Client Company Name The Glenmorangie Company Ltd
Year Entered 2009
Target Environment
High end on-trade environment.
[More]

Materials
Plastic injectionRolling mechanicRechargable LED lights
[More]

Objectives
The iconic shape of the new 'Jeroscope' serves not only as a cradle, but also as a stunning frame for the beautiful new 3-litre Jeroboam of Glenmorangie Original. It will be brought to the drinker's table, or served from the bar, creating a sense of ....
[More]


Entry Title 7Up Free Natural Wonders
Category 3. Alcoholic and soft drinks
Company Name TPI - The Printed Image
Client Company Name Britvic Ireland
Year Entered 2009
Target Environment
Supermarkets - Supervalue, Londis, Dunnes, Centra and SuperquinnBrief from client was tocreate a display kit to highlight the 7UP natural wonders of the world campaign in store
[More]

Materials
Card Dispenser - 170gsm mounted onto E Flute - LithoSel Strips - 200gsm - LithoWobblers - 300gsm art - LithoSkinny Posters - 170gsm Art - LithoShelf Separaters - 800mic printline - LithoStickers - SA permanent Paper - Digitalhex units - EB Flute - Sc....
[More]

Objectives
These POS kits intergrate extremily well with all other media for this campaign - from TV to Radio and Print same colours, branding etc - the kits were placed in store to coinscide with the timing of the TV ads.all Kits ordered were placedalthough we....
[More]