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Progressive industry association, promoting best practice, dedicated to enhancing the total shopper experience.

We publish research, organise conferences, industry awards, training seminars and best practice programmes to benefit our members who include retailers, brands, agencies and manufacturers. 

RETAILER & BRAND  
FORUM
7th December 2021

Join us for this exclusive POPAI roundtable session bringing together retailer and brands to network, share best practice and overcome common obstacles.

This event is only for retailers and brand owners. 

Theme A - Sustainability:

  • Strand 1 - Measuring supply chain impact
  • Strand 2 - Supply chain credentials
  • Strand 3 - Internal stakeholder management & reporting 

 Theme B - Future of the shopper:

  • Strand 1 - Integrating with internal channel marketing
  • Strand 2 - In-store engagement on a shoestring
  • Strand 3 - The digital native
Location: London 

 Book now

WINTER 
SHOPPER SEMINAR
7th December 2021

POPAI's shopper seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.

The event will open for registration at 9:30am and feature time for networking, an update from POPAI and a number of presentations from leading brands and retailers.

Presentations include:

  • Reinventing Premium Beauty - Presented by Vanessa Wilson, In-Store Experience Manager at Boots.
  • Redesigning Produce Communication - Presented by Alex Crowe, Head of ASDA Media Partnerships at ASDA.
  • Global retail innovation: GDR’s view on the latest and greatest - Presentation by Kate Ancketill, CEO at GDR Creative Intelligence.

 Book now

POPAI AWARDS 2021
THE WINNERS
5th October 2021

The POPAI Awards celebrate creativity, innovation and excellence in-store, online and throughout the shopper experience.

The biggest calendar event of the year, the annual POPAI Awards is an opportunity for senior figures within the industry to come together and celebrate the best in retail marketing.

See this years winners by downloading the Awards Book 2021 below.

Download the Awards Book

 
 
SUSTAINABILITY HUB
ONLINE NOW 
Start your journey today

Everything you need to support you and your organisation on your sustainability journey.

Featured in the hub:

  • PSS Accreditation - Supplier
    Make a commitment to sustainability and start your journey to becoming PSS accredited.
  • POPAI Sustainability Partnership - Brands & Retailers
    Make a commitment to sustainability and become a partner.
  • Sustain® eco-design tool
    Online eco-design calculator. The easy way to measure P-O-P sustainability. 
  • Content Hub
    Discover the latest articles, white-papers, eBooks and more.
  • Consultancy
    Using POPAI's own staff and independent experts in the field we are able to support you in your Sustainability journey.

Find out more

LATEST ISSUE
IN-STORE INSIGHTS
Exclusive to members

Issue 47 OUT NOW! 

In this issue:

  • SHOPPER INVESTIGATION – Sports & Outdoor What shape is the world of sports and outdoor retail in?
  • DISPLAY BEST PRACTICE - Campaign & Experiential Who delivered an unforgettable experience to shoppers?
  • STOREDITS – Shelf Edge When it comes to this powerful place for P-O-P, which displays have the edge?
  • GLOBAL TRENDS – Phygital Playgrounds Where physical stores are an extension of the digital experience.

More about In-Store Insights