Progressive industry association, promoting best practice, dedicated to enhancing the total shopper experience.

We publish research, organise conferences, industry awards, training seminars and best practice programmes to benefit our members who include retailers, brands, agencies and manufacturers.  

Breakfast Seminar 
Dublin, 7th Nov

POPAI’s regular series of shopper seminars arrives in Dublin again this November, with a breakfast briefing featuring original POPAI research on the convenience sector and shoppers from the North & South, coupled with a trends report and digital workshop aimed at helping members navigate the digital minefield.  

Sessions include a Convenience & Shopper Report and a Digital Workshop hosted by the POPAI Senior Management Team. 

Confirm your place Today. 

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POPAI Awards 2019
The Gallery
See the nominations

Our Benchmark search engine and awards gallery provide members with an unparalleled tool to help answer the eternal question "what does good look like?"

Members can search within Benchmark by display type, retail sector, brand and even individual retailer.

All of the case studies have been judged by a panel of experienced retailers & brand owners, scrutinising the entries in detail.

Take a look at the POPAI Awards 2019 Winners

Popai Awards 2019 - Official Event Photos

Popai Awards 2019 - Highlights Video

More about the Awards

Foundation Course - 26th Nov

From better understanding today's shopper to improving P-O-P effectiveness, this one-day session will give you practical, real-life information you can implement right away to boost your in-store performance and personal achievement. 

Sessions are highly interactive and led by POPAI's senior leadership team, with supporting learning materials provided, including the NEW Briefing Pack to capture knowledge and build your own display campaign from concept to creation.

Click here to find out more

Download the prospectus

Shopper Seminar
Manchester - 1st October

The third of our annual series of five shopper seminars took place in Old Trafford, Manchester on October 1st, with case-study presentations from Häfele and from Avery UK.

We featured an overview on the role and impact of in-store navigation, from the shopper's perspective, in an insights report courtesy of agency Shoppercentric.

Thanks to everyone who attended this event!

Click the links to download the presentations from the event:

Avery UK



  • View the highlights from the Popai Awards 2019 in our event video -…
    [10 Oct @ 13:57]
  • Official Event Photos are now available online from the POPAI Awards 2019! We captured all of the award-winning mom……
    [10 Oct @ 11:18]
  • RT @A1RetailMag: Well done to all of the 2019 POPAI award winners last night - a real celebration of innovative #retail #display and #desig…
    [9 Oct @ 15:57]
  • Thanks to everyone who joined us last night and CONGRATULATIONS to all of the winners! 🏆⭐️👏🏼 #POPAIAwards #popai……
    [9 Oct @ 10:58]