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Progressive industry association, promoting best practice, dedicated to enhancing the total shopper experience.

We publish research, organise conferences, industry awards, training seminars and best practice programmes to benefit our members who include retailers, brands, agencies and manufacturers. 

  
 
POPAI Awards 2018
Enter now!

The POPAI Awards continue to celebrate the role of retail marketing in all areas of shopper engagement and successful retailing. 

The POPAI Awards 2018 are now open for entries and close in March. 

There are new categories for merchandising solutions, insights and sustainability.

Find out more about entering

Enter now!

View the 2017 winners.

 
 
Display Best Practice
Consumer Electronics

With an increasingly challenging landscape and fierce competition, brands and retailers in the consumer electronics sector need to be ever more innovative, creative, and disruptive.

We analysed the 15 award-winning entries in the Consumer Electronics category in the POPAI Awards from the last five years to identify the common themes and practices which not only impressed the judges but also produced highly successful display programmes.

Download now

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Retail Marketing Conference
8th February 2018

POPAI's flagship conference dedicated to sharing knowledge and networking is taking place in a new venue for 2018.

Join us to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with the industry.

Early bird offer: Save £100 (ends 18th December)

Book now

See all upcoming events

 
 
NEW! Insight Reports
16 exclusive reports a year

In-store Insights is dedicated to enhancing the total shopper experience and features 4 reports in each issue.

Shopper Investigation: Fast food & coffee shops

Storedits: Chilled & Frozen

Display Best Practice: Consumer Electronics

Global Trends: Unfinished Stories

Download Issue 32 (Dec 2017)

Back issues

  • Don't forget! You only have until Monday to save £100 per ticket for the #POPAI Retail Marketing Conference 2018...… twitter.com/i/web/status/9…
    [14 Dec @ 10:54]
  • Presentations from @EntertainerToys, #DairyCrest & @gdruk given at the #POPAISeminar last week are now available to… twitter.com/i/web/status/9…
    [13 Dec @ 10:17]
  • MEMBERS: Please complete our Member Survey by 20th December to enter a draw for a free ticket to the Retail Marketi… twitter.com/i/web/status/9…
    [12 Dec @ 11:06]