POPAI UK & Ireland is a progressive industry association, promoting best practice, dedicated to enhancing the total shopper experience. Find out how your organisation can benefit from membership below:


POPAI has three exclusive search engines allowing unlimited access to thousands of in-store images, documents and Award case studies. 

Boxfile - over 400 case study presentations, insight reports, global retail trends and magazine back issues

Benchmark - contains 2,000+ POPAI Award entries across all retail categories & formats since 2007

POPwatch - over 10,000 in-store photos covering 100’s brands and retailers since 2012

Watch video tutorials.

Events & Conferences

>> Join over 1,000 attendees a year at our events to share, debate and network

>> Enjoy FREE attendance to five shopper seminars a year to gain unique insight from leading brands and retailers and suppliers

>> Substantial discount on entry to all paid-for events such as the POPAI Annual Retail Marketing Conference and special technical seminars

Find out more about our upcoming events.

Research Reports


>> Subscription to 16 research and trend reports per year

>> Published quarterly and presented in In-Store Insights, POPAI UK & Ireland's official quarterly publication

>> Delivered in hard copy and available as digital downloads

>> Check out a past non-member edition

>> Access to our exclusive Shopper Snapshot service in conjunction with Roamler


>> FREE access to two of our eCourses - the UK's only dedicated P-O-P online courses

>> 50% discount on other eCourses and Unlimited Access Packages available

>> £200 discount on POPAI Shopper Marketing Foundation Course 

>> Access face-to-face training sessions delivered in your offices or create bespoke face-to-face training courses designed to meet the specific needs of your own staff

>> A free online legal helpline exclusive to members

Marketing & Visibility

>> Add to your company's credibility by using the POPAI UK & Ireland logo

>> Listing in the members directory on
>> Award entries at discounted rates

>> Discount on advertising opportunities in In-Store Insights and sponsorship opportunities exclusive to members

 >> A 5% discount on stands at RetailEXPO

Research Services

POPAI can act as an independent research service for members and their clients, with preferential rates on services including:

>> In-store filming
>> Eye-tracking & vision-tracking
>> Intercept interviews
>> Shopper behaviour analyses
>> Store audits
>> Accompanied shops

An example of our research is the Grocery Display Effectiveness Study.


>> FREE unlimited access to ConVert - the world's first online environmental calculator dedicated to P-O-P

>> Sign up to the POPAI Sustainability Standard (PSS) and undergo Accreditation for a nominal fee

>> Demonstrate your commitment to reducing the environmental impact of displays

Find out more about the PSS.
Join Now

Join over 200 other members who include brands, retailers, and suppliers.

Annual corporate membership fee: £1,695 (+vat).


See a list of all current members

Download Benefits of Membership PDF

Standards of Practice (PDF)


If you have any questions about membership please contact the office on 01455 613 651 or