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COSMETICS

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Entry Title Moisture Renew Boots and Superdrug Gondola End
Category 10. Cosmetics
Company Name
Client Company Name Coty
Year Entered 2009
Target Environment
High Street Boots and Superdrug - mass market cosmetics. Primary target age 16-24.
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Materials
Boots and Superdrug vac form trays, litho print
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Objectives
Moisture Renew - Rimmel remains the UK's No.1 lipstick brand in volume and thanks to key innovative launches like Moisture Renew, continues to strengthen its share within a declining market.The addition of Moisture Renew to Rimmel's lipstick portfoli....
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Entry Title Lasting Finish Mineral Powder Boots FSU and Superdrug GE
Category 10. Cosmetics
Company Name
Client Company Name Coty
Year Entered 2009
Target Environment
High Street - mass market cosmetics. Primary target age 16-24.
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Materials
Card and litho print
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Objectives
Lasting Finish Mineral Foundation - Rimmel remains the UK's No.1 Face brand in volume & thanks to key innovative launches like Lasting Finish, continues to strengthen its foundation portfolio and build consumer loyalty.The addition of Lasting Finish ....
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Entry Title Minx Cosmetics Display
Category 10. Cosmetics
Company Name Diam International Limited
Client Company Name Kamal Osman Jamjoom Est
Year Entered 2009
Target Environment
Kamal Osman Jamjoom Est. was founded in 1987 when it first took over the franchise for the Early Learning Centre and the Body Shop in UAE. It still holds these franchises today but over the years has opened its own chain of Nayomi Lingerie and Evenin....
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Materials
Freestanding island unit constructed from central MDF and mild steel powder coated inner structure, clad with colour matched acrylic capped ABS vacuum formings and floral printed dome with 3D illuminated Minx logo. Unit includes back panel illuminati....
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Objectives
The Minx product range is 'loud and colourful' and is aimed at the young, fun-loving women. Essentially this range is described as 'Cinderella meets Barbie' and has the brand essence "All girls are beautiful". Minx offers women an eclectic mix of cos....
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