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4. CONFECTIONERY & SNACK PRODUCTS - PERMANENT DISPLAY

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Entry Title Impulse Infixture
Category 4. Confectionary & Snack Products - Permanent Display
Company Name Display Plan Limited
Client Company Name PepsiCo
Year Entered 2011
Target Environment
All types of managed and non managed impulse outlets throughout UK and Ireland to display crisps and snacks as a main fixture unit
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Materials
EPPC Coated Mild Steel Tube and Wire fabrication for main display frames and shelves. Screen-printed Card graphics Printed card pricing strips Injection Moulding PET plastic fabricated sheet for front encapsulation
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Objectives
For the last 5 years we have had a successful impulse main fixture solution. It was a highly successful merchandising solution increasing sales by 13% - 30% with equipment only (up to 60% with planogram and range changes). It was also valued by custo....
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Entry Title Tall Shelve Chiller Parasite
Category 4. Confectionary & Snack Products - Permanent Display
Company Name Display Plan Limited
Client Company Name PepsiCo
Year Entered 2011
Target Environment
Parasite unit to be placed onto the sides of Chiller cabinets, designed mainly for independent and convenience stores across the UK
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Materials
EPPC Coated Mild steel sheet and wire Screen-printed Card graphics with water based inks Polyurethane suction cups Shelves rotate and fold flat giving effective shipping. Packaging is kept to a minimum with flat pack design and interweaved plastic. A....
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Objectives
There are two key levers for driving front of store sales growth in 2010: Increasing the frequency of food-to-go purchases and increasing the spend of these shoppers. 30% of consumers purchase food-to-go less than once a week. 47% of total grocery sh....
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Entry Title Mars Co Op FSU
Category 4. Confectionary & Snack Products - Permanent Display
Company Name Display Plan Limited
Client Company Name MARS Chocolate UK ltd
Year Entered 2011
Target Environment
Convenience – Driving points of distribution beyond the main display
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Materials
Frame made from mild steel tube, sheet. Shelves and baskets made from mild steel and wire. Graphics are HIPS and extrusion is PETG & PVC.
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Objectives
To help the client execute the following objectives:-•Drive points of distribution beyond the main display •Increase uptake of confectionary whilst in-store•Quick Replenishment and ease of stock rotation – Ability to hold SRP•Good Pack Presentation •....
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Entry Title Slenda Glenda Merchandiser
Category 4. Confectionary & Snack Products - Permanent Display
Company Name Kesslers International Limited
Client Company Name Mars UK
Year Entered 2011
Target Environment
The Mars ‘Slenda Glenda’ permanent display was developed to feature in various locations across the UK including convenience stores, grocers and supermarkets. The flexible display was created to fit into different in-store environments and layouts wi....
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Materials
main objective for engineering of the display was to manufacture a revised free-standing unit that would cost 50% less than the previous version. To do this, the design process consisted of bringing the display back to basics and ultimately slim-line....
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Objectives
The project’s objective was to increase brand and product visibility within supermarkets, convenience and grocery stores by designing an effective and eye-catching display with distinct graphics and increased product load-up. The concept mirrored the....
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