8. Fashion, Personal Products & Accessories

Entry Title Topshop Autumn Whitewash Campaign Category 8. Fashion, Personal Products & Accessories Company Name Client Company Name Topshop Year Entered 2011 Target Environment All UK & Global store roll out [More] Materials Bricks Breeze Bocks Tea Chests Wooden Doors Chairs & Covers Window Shutters Pallets [More] Objectives As a leader in fashion, the display was designed to enable an individual look in each Topshop window. We designed and pre planned this using just 7 elements. This solution accommodated any size window and allowed for individual refreshing. In additio.... [More]

Entry Title Philips Lumea FSDU in Boots Category 8. Fashion, Personal Products & Accessories Company Name Arken P-O-P Limited Client Company Name Philips Electronics UK Ltd Year Entered 2011 Target Environment Boots stores throughout the UK [More] Materials A powder coated white metal framework and PETG shelf section to hold 4 x dummy Lumea product boxes. Printed header card attached to metal structure. Table top section (3mm white acrylic) and vacuum formed tray covered in flocked velvet material to ho.... [More] Objectives The display formed part of the UK launch, the objective being to inform the UK market of the benefit of investing in a unique high-end product and communicating its special features. The display gave the consumer an opportunity to touch and feel the .... [More]

Entry Title Mothercare Baby Nurture Category 8. Fashion, Personal Products & Accessories Company Name HRG UK Limited Client Company Name Mothercare UK Ltd Year Entered 2011 Target Environment Outlets included out-of-town Mothercare World and larger Mothercare stores, each having the necessary retail space to accommodate the entire Baby Nurture Category range suited to shopper need for a ‘one stop shop’. The retail estate has numerous type.... [More] Materials Our Category P.O.P kits fitted onto Mothercare’s existing gondola shelving system and included: shelf “out of box” hotspots, tickets, product highlighters, side panels, headers and gondola end enhancers. Material List: - 3mm Foamex side fins printed .... [More] Objectives Background - Expectant and new mums find shopping for baby products one of the most daunting and confusing purchasing decisions they ever make. They naturally want to make sure they are buying the correct items for themselves and their baby but are o.... [More]

Entry Title Spring 2011 High Level Prop Category 8. Fashion, Personal Products & Accessories Company Name Kolorcraft Limited Client Company Name New Look Retailers Ltd Year Entered 2011 Target Environment Fashion retail [More] Materials Backboard - 2000mic display board Strengtheners - 2000mic display board Message Panel spacer - 2000mic display board Middle and Front Panel - 2000mic display board Text Panel and spacers - 2000mic display board Dandelion curves - 600mic gloss clear P.... [More] Objectives Background New Look is one of the most well recognised fashion brands in the UK, with high spontaneous brand awareness. The New Look brand is uniquely defined by the following three pillars that are at the heart of everything they do: Fashion excitem.... [More]

Entry Title Countrywide Interactive Floor Unit Category 8. Fashion, Personal Products & Accessories Company Name SP Group Client Company Name Countrywide Farmers Year Entered 2011 Target Environment The interactive floor units are designed for use in Countrywide stores across the UK. Countrywide is the leading supplier of products and services to the rural community. The range of products and services span Farming, Smallholder, Equestrian, Rural.... [More] Materials The Headers were made from 2000micron Challenger grey-centred display board and the wraps were made from NE Flute, both are easy to dismantle and recycle after use. Both elements were digitally printed on an Inca Onset S70 large format flatbed inkjet.... [More] Objectives The units form part of a wider brief for Countrywide’s in-store merchandising campaign for Autumn/Winter. The key objective for the POP was the ability to showcase various ranges, brands and key garments in a contemporary manor, within a set budget. .... [More]

Entry Title Levi's Curve ID Window & In-store Display Category 8. Fashion, Personal Products & Accessories Company Name SP Group Client Company Name Levis Straus Europe Year Entered 2011 Target Environment The displays are designed for use in all branded Levi’s stores across Europe, plus further Levi’s concessions and other wholesale or multi-brand stores across Europe. The displays support the launch of new Levi’s Curve by providing integral visibilit.... [More] Materials Digital, screen and litho printing was used across the elements using UV inks, a four colour process and spot colour. Canvas window backdrops were inkjet printed on one side and the display board panel backdrops were screen printed on both sides and .... [More] Objectives The objective set was to realise the European creative brief and to maximise the available budget. This meant sourcing the most premium materials possible for components to meet material specifications and quantities within the set budget. The displa.... [More]