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8. FASHION, PERSONAL PRODUCTS & ACCESSORIES

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Entry Title Topshop Autumn Whitewash Campaign
Category 8. Fashion, Personal Products & Accessories
Company Name
Client Company Name Topshop
Year Entered 2011
Target Environment
All UK & Global store roll out
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Materials
Bricks Breeze Bocks Tea Chests Wooden Doors Chairs & Covers Window Shutters Pallets
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Objectives
As a leader in fashion, the display was designed to enable an individual look in each Topshop window. We designed and pre planned this using just 7 elements. This solution accommodated any size window and allowed for individual refreshing. In additio....
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Entry Title Philips Lumea FSDU in Boots
Category 8. Fashion, Personal Products & Accessories
Company Name Arken P-O-P Limited
Client Company Name Philips Electronics UK Ltd
Year Entered 2011
Target Environment
Boots stores throughout the UK
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Materials
A powder coated white metal framework and PETG shelf section to hold 4 x dummy Lumea product boxes. Printed header card attached to metal structure. Table top section (3mm white acrylic) and vacuum formed tray covered in flocked velvet material to ho....
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Objectives
The display formed part of the UK launch, the objective being to inform the UK market of the benefit of investing in a unique high-end product and communicating its special features. The display gave the consumer an opportunity to touch and feel the ....
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Entry Title Mothercare Baby Nurture
Category 8. Fashion, Personal Products & Accessories
Company Name HRG UK Limited
Client Company Name Mothercare UK Ltd
Year Entered 2011
Target Environment
Outlets included out-of-town Mothercare World and larger Mothercare stores, each having the necessary retail space to accommodate the entire Baby Nurture Category range suited to shopper need for a ‘one stop shop’. The retail estate has numerous type....
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Materials
Our Category P.O.P kits fitted onto Mothercare’s existing gondola shelving system and included: shelf “out of box” hotspots, tickets, product highlighters, side panels, headers and gondola end enhancers. Material List: - 3mm Foamex side fins printed ....
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Objectives
Background - Expectant and new mums find shopping for baby products one of the most daunting and confusing purchasing decisions they ever make. They naturally want to make sure they are buying the correct items for themselves and their baby but are o....
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Entry Title Spring 2011 High Level Prop
Category 8. Fashion, Personal Products & Accessories
Company Name Kolorcraft Limited
Client Company Name New Look Retailers Ltd
Year Entered 2011
Target Environment
Fashion retail
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Materials
Backboard - 2000mic display board Strengtheners - 2000mic display board Message Panel spacer - 2000mic display board Middle and Front Panel - 2000mic display board Text Panel and spacers - 2000mic display board Dandelion curves - 600mic gloss clear P....
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Objectives
Background New Look is one of the most well recognised fashion brands in the UK, with high spontaneous brand awareness. The New Look brand is uniquely defined by the following three pillars that are at the heart of everything they do: Fashion excitem....
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Entry Title Countrywide Interactive Floor Unit
Category 8. Fashion, Personal Products & Accessories
Company Name SP Group
Client Company Name Countrywide Farmers
Year Entered 2011
Target Environment
The interactive floor units are designed for use in Countrywide stores across the UK. Countrywide is the leading supplier of products and services to the rural community. The range of products and services span Farming, Smallholder, Equestrian, Rural....
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Materials
The Headers were made from 2000micron Challenger grey-centred display board and the wraps were made from NE Flute, both are easy to dismantle and recycle after use. Both elements were digitally printed on an Inca Onset S70 large format flatbed inkjet....
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Objectives
The units form part of a wider brief for Countrywide’s in-store merchandising campaign for Autumn/Winter. The key objective for the POP was the ability to showcase various ranges, brands and key garments in a contemporary manor, within a set budget. ....
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Entry Title Levi's Curve ID Window & In-store Display
Category 8. Fashion, Personal Products & Accessories
Company Name SP Group
Client Company Name Levis Straus Europe
Year Entered 2011
Target Environment
The displays are designed for use in all branded Levi’s stores across Europe, plus further Levi’s concessions and other wholesale or multi-brand stores across Europe. The displays support the launch of new Levi’s Curve by providing integral visibilit....
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Materials
Digital, screen and litho printing was used across the elements using UV inks, a four colour process and spot colour. Canvas window backdrops were inkjet printed on one side and the display board panel backdrops were screen printed on both sides and ....
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Objectives
The objective set was to realise the European creative brief and to maximise the available budget. This meant sourcing the most premium materials possible for components to meet material specifications and quantities within the set budget. The displa....
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