Shopper Seminar April 2022

POPAI's shopper seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.


Co-creating around Sustainability

  • Developing true co-created Supplier + Customer activation
  • Creating a full 360 activation to maximise Shopper engagement
  • Assessing the Sales impact of Sustainability comms

Presented by:

Co-op / Threefold & James Waterworth, Head of Trade Marketing at BBG

Download presentation here

Understanding the shopper impact and opportunity from HFSS

  • Identify the risks and opportunities from HFSS
  • Build a winning strategy for compliant and non-compliant categories in a post-HFSS environment

Presented by:

Chris Adkins, Managing Director at Shopper Intelligence

Download presentation here

HFSS: Insights into action

  • What is in stores now and what will that look like in a post HFSS world?
  • How do brands ensure visibility in-aisle and without off-fixture promotions?
  • Who moves into the promo and off fixture space?

Presented by:

CHEP UK & Ireland

Download presentation here

Exploring POPAI's PSS Accreditation

We hear from a number of businesses who have made a commitment to sustainability and became PSS accredited.

We'll explore:

  • What PSS accreditation means for your business
  • The process to get accredited
  • How being PSS accredited has helped businesses – hear from those already accredited
  • How to start your PSS journey

Presented by:

POPAI UK & Ireland 


If you have any questions about this event or would like to speak please contact the office on 01455 613651 or