POPAI's shopper seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.
Co-creating around Sustainability
- Developing true co-created Supplier + Customer activation
- Creating a full 360 activation to maximise Shopper engagement
- Assessing the Sales impact of Sustainability comms
Presented by:
Co-op / Threefold & James Waterworth, Head of Trade Marketing at BBG
Download presentation here
Understanding the shopper impact and opportunity from HFSS
- Identify the risks and opportunities from HFSS
- Build a winning strategy for compliant and non-compliant categories in a post-HFSS environment
Presented by:
Chris Adkins, Managing Director at Shopper Intelligence
Download presentation here
HFSS: Insights into action
- What is in stores now and what will that look like in a post HFSS world?
- How do brands ensure visibility in-aisle and without off-fixture promotions?
- Who moves into the promo and off fixture space?
Presented by:
CHEP UK & Ireland
Download presentation here
Exploring POPAI's PSS Accreditation
We hear from a number of businesses who have made a commitment to sustainability and became PSS accredited.
We'll explore:
- What PSS accreditation means for your business
- The process to get accredited
- How being PSS accredited has helped businesses – hear from those already accredited
- How to start your PSS journey
Presented by:
POPAI UK & Ireland
If you have any questions about this event or would like to speak please contact the office on 01455 613651 or info@popai.co.uk