Digital Shopper Workshop - Planning (Sky)

Author: Sky

Document Type: Presentation

File Size:

Publication Date: 28 June 2017

 

Experiential campaign in shopping centres to launch Sky Q - Sky's nextgeneration TV platform, bringing Sky TV to multiple rooms, screens and devices for a “fluid viewing” experience.

Presentation was originally given in the Planning & Execution session at the POPAI Digital Shopper Workshop on the 29th June 2017 by Fran Scorer, Retail Marketing Controller, Sky.

NOTE: There is only a member version of this document available. To access this login and/or become a POPAI Member.

Related To This...