Author: Sky
Document Type: Presentation
File Size:
Publication Date: 28 June 2017
A comprehensive research project using ‘Live track’ technology to
understand what drives footfall across the Sky retail estate with a focus on
digital display analysis.
Presentation was originally given in the Measurement
session at the POPAI Digital Shopper Workshop on the 29th June 2017 by
Fran Scorer, Retail Marketing Controller, Sky.
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