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THE WONDER OF CHRISTMAS: CREATING ENGAGEMENT AND EXCITEMENT IN-STORE BY THE ENTERTAINER

This presentation looks at how The Entertainer creates engagement and excitement in-store at Christmas. It covers:

  • Creating memories in-store to last a lifetime
  • Using the shopper experience to drive loyalty
  • Planning to land Christmas excellence 

Originally presented by Katie Gritt, Retail Marketing & PR Manager at The Entertainer at the POPAI Shopper Seminar on December 7th 2017. 

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Published: 7 Dec 2017