This presentation looks at the new opportunities in in-store experience.
It covers:
- The Space: digital storytelling spaces, service and relevance
- The Shopper: ways storytelling is evolving to better connect with today’s consumer
- The Associate: how technology can empower, so they do more of what they’re good for
Originally presented by Kate Ancketill, CEO & Founder, GDR Creative Intelligence on 8th February 2018.
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