A presentation looking at the 2017 POPAI Award winning Veet Trimmer Gondola End Tray for Reckitt Benckiser by P+D.
The presentation covers:
- The brief
- Introduction to the product
- Design brief
- Design considerations
- Design features
- Production process
- Ease of implementation
- Results from the activation
Originally presented by Ronan Conway, Managing Director at P+D at the Irish Shopper Seminar
on November 2nd 2017.
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