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4. Confectionery & Snack Products - Permanent Display

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Entry Title Thorntons Gifting / Impulse Floorstand
Category 4. Confectionery & Snack Products - Permanent Display
Company Name
Client Company Name Thorntons PLC
Year Entered 2014
Target Environment
The units will be used in Thorntons own Retail stores and will take multiple units dependant on available space. The units will be located in prime mid floor selling space, taking advantage of the flexible nature of them.
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Materials
The fundamental brief was to create a flexible and functional unit, that at the same time enhanced the brands gift credentials. The main structure was drawn to be a ribbon, using a powder coated metalwork frame with the screen printed PVC bow icon at....
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Objectives
Carter Design Group delivered a highly flexible unit with an inspirational design that reflected Thorntons established gifting credential by using a thoughtful and slightly ‘indulgent’ display treatment. The slim ribbon frame makes the unit accessi....
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Entry Title Wrigley FMU
Category 4. Confectionery & Snack Products - Permanent Display
Company Name Display Plan Limited
Client Company Name Wrigley
Year Entered 2014
Target Environment
Convenience and Independent Retailers, small format. Today, Independent retailers use a variety of fixtures and equipment, there is no consistency. The FMU display must flex and fit to the space available. The display is for tillpoint use. Adjusts in....
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Materials
Modest volume, low-cost target for main structure means that the design is primarily wire construction, with steel tubing uprights. Small injection molded elements serve to dress up the display on the sides and header. LED lighting strips with easy c....
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Objectives
Display placements are made by Wrigley field staff working directly with independent store owners. Wrigleys committed to 1,000 sets of equipment with lighting. The first tranche of stores was tested and compared to a control group. Lighted displays p....
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Entry Title Tri Brand Stand
Category 4. Confectionery & Snack Products - Permanent Display
Company Name Shop Equipment Ltd
Client Company Name The Irish Times / Britvic / Nestle
Year Entered 2014
Target Environment
High footfall busy compact city centre sites
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Materials
Materials: Sheet metal, metal wire, metal tube, metal box section & foamex Manufacturing process: Metal Fabrication, Foamex CNC routing, Full colour printed foamex graphic panels.
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Objectives
•1. The stand was designed in a waterfall effect which allowed each of the three brands products to be equally as visible as each other. The separate products are well spaced to make sure none of them overshadow each other. The clear visibility of al....
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Entry Title Nobby's Nuts Gravity Dispenser
Category 4. Confectionery & Snack Products - Permanent Display
Company Name Smurfit Kappa Display UK
Client Company Name PepsiCo UK & Ireland
Year Entered 2014
Target Environment
The target environment was pubs and clubs, the units were sited at the back of bars across the UK.
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Materials
The units were produced in 3mm grey Foamex (ridged foam PVC); a brushed aluminium effect vinyl was applied to the front face and side panels of the dispenser only. Digitally printed graphics were also applied to the front face of the dispensers readi....
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Objectives
The dispenser’s enabled the product to be stacked and presented front facing, offering fantastic product visibility to entice the consumer. The dispensers were engineered in such a way that the product could be gravity fed. This enabled the product t....
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Entry Title Odeon Kids Mix
Category 4. Confectionery & Snack Products - Permanent Display
Company Name The Blue Stocking Company
Client Company Name Odeon Cinemas Ltd.,
Year Entered 2014
Target Environment
Cinema - these items were specifically produced for Odeon to display Kids Mix products
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Materials
Header cards - printed cardboard Woven baskets - these were chosen to given the impression of 'freshness' and to enhance the display of the products Wooden frame - to hold the baskets and the header cards All three parts assembled to create a tiered ....
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Objectives
Kids Mix has delivered on its objectives and continues to grow the category. The major studio's are now using the Kids Mix vehicle to market up and coming films (example of advertising linked to Kids Mix included with Lego video) Sales of Kids Mix in....
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