MENU

8. FASHION, PERSONAL PRODUCTS & ACCESSORIES

To return to view all award categories for this year, click here.

Entry Title Tritton Gaming Headphone Display
Category 8. Fashion, Personal Products & Accessories
Company Name
Client Company Name Mad Catz INC
Year Entered 2014
Target Environment
Mad Catz INC required a flexible solution that could be adapted to work as a wall mounted or on counter/shelf mounted solution to display there core TRITTON gaming headphones range within UK and International electrical, computing and gaming stores.
[More]

Materials
The materials of the Tritton solution consisted on the following: Structure CNC machined MDF sub frame machined and heat bent 3mm Orange acrylic over clad machined 4mm black acrylic over clad machined and heat bent 3mm white acrylic over clad Vinyl l....
[More]

Objectives
Mad Catz undertook an increase in social media activity in order to create a much stronger awareness with the serious gamer. This, linked to the in-store activity delivered a strategy that was targeted at the core user as well as the ability for the ....
[More]


Entry Title Net-a-Porter Display Cabinet
Category 8. Fashion, Personal Products & Accessories
Company Name InContrast/STI Line
Client Company Name NET-A-PORTER Group Limited
Year Entered 2014
Target Environment
UK: High street and grocery multiples: Tesco, Sainsburys, Marks & Spencer, WH Smiths Travel and Easons. Also selected independent stores. Temporary cabinet placement was agreed for the first 3 weeks of launch. International: Multiples and independent....
[More]

Materials
Display has a strong EB flute core. UV-varnished, brilliant white E flute runs down the inside of the cabinet to the floor, with UV-varnished black E flute covering the outside. Two heat bent 4mm clear acrylic shelves, running the full width of the d....
[More]

Objectives
Integration into retail marketing campaign: 1. The display captured the PORTER brand personality and values – unique, luxury, prestige – to appeal to female luxury fashion buyers and really stand out in store and drive impulse purchase. The clear bra....
[More]


Entry Title Footlocker Adidas Paper Plane Display
Category 8. Fashion, Personal Products & Accessories
Company Name Simpson Group
Client Company Name Footlocker
Year Entered 2014
Target Environment
Footlocker Stores – Window/Internal
[More]

Materials
Main unit and shelves: NE FlutePlanes: 340 micron FFBWobbler arms: 440 micron Clear PVC
[More]

Objectives
The display was designed from the ground up to be delivered flat packed and easy to assemble by shop staff. Simple slot-in construction was used, and a diagram of the finished display was provided to show which planes were to be placed where.Each sto....
[More]


Entry Title #HMLoves Launch
Category 8. Fashion, Personal Products & Accessories
Company Name SMP Group
Client Company Name H&M
Year Entered 2014
Target Environment
H&M are one of the UK's most popular fashion retailers.
[More]

Materials
- Window Streamer. Material - Penstick. - A4 Foamex Hangtags. Material - 3mm Foamex (SMP to print on 350mic FBB) PPFS are mounting to 3mm Foamex 1 / side - A5 Foamex Hangtags. Material - 3mm Foamex (SMP to print on 350mic FBB) PPFS are mounting t....
[More]

Objectives
H&M wanted to launch #HMLoves in their stores across the UK & ROI with a special focus on the Oxford Circus store. This included an internal launch for H&M team members, a social media campaign and a full suite of POS. Having worked with both SMP a....
[More]


Entry Title M&S Footwear - Various Items
Category 8. Fashion, Personal Products & Accessories
Company Name TPS Visual Communications Limited
Client Company Name Marks & Spencer
Year Entered 2014
Target Environment
The whole footwear area in Marks and Spencer was redesigned to enable customers to recognise sizes and brands easier and for the store to manage this area better Shoes and boots were taken off of standard gondolas and placed onto island units and ang....
[More]

Materials
Materials used were metallic sprayed chunky acrylic; 3D lasered acrylic lettering and printed vinyl panels. The acrylic used was 100% recycled acrylic, reinforcing the Marks and Spencer Plan A message These items either sat on or attached into the ne....
[More]

Objectives
The launch of the new departments were incredibly well received by the customers and the areas remain organised and easy to shop. The lift in sales shows the overall success of the design and implementation and it reinforced the Marks and Spencer eth....
[More]