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15 -SHORT RUN - PERMANENT DISPLAY

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Entry Title Epoch Sylvanian Families Gondola
Category Short Run - Permanent Display
Company Name Creative Idea Limited
Client Company Name Epoch Making Toys
Entry Number 15-001
Year Entered 2016
Target Environment
Predominantly independent stores and also premium retailers such as Fenwicks and Hamleys.
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Materials
Designed to clad tego gondola unitry and for ease of installation by the EPOCH display team, they are of an MDF construction metal supports to hold the vac formed roof in position. Each Gondola consists of 2 ‘book ends’ comprising of one with an LCD screen with TV advert on loop and shelving underne....
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Objectives
Epoch Making Toys wanted to create a bespoke look for independent retailers to revitalise and achieve brand stand out. The units have a high stock holding capacity and encouraged retailers to stock more Sylvanian Family products.
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Entry Title Eurostar Retail Experience
Category Short Run - Permanent Display
Company Name SMP Group
Client Company Name Eurostar
Entry Number 15-002
Year Entered 2016
Target Environment
The entry’s targeted retail environment is the B2B sector, in particular customers interested in corporate business travel packages.
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Materials
A custom built design using a variety of materials: Timber, Graphics, Perspex and Audio. Prefabricated off site and assembled at venue for unique design.
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Objectives
To highlight launch of new fleet of trains for the premium travelling market. Enhance the Eurostar brand as competitor to airline travel to key European capitals. To create an immersive experience that embodies the look and feel of a Eurostar train and give potential customers the experience of bein....
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Entry Title Hasbro Nerf Blaster Zone
Category Short Run - Permanent Display
Company Name Display Plan Limited
Client Company Name Hasbro
Entry Number 15-003
Year Entered 2016
Target Environment
The targeted retail environments were; • High-footfall, large volume flagship stores • Top tier toy stores within the EMEA region
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Materials
The way the display is designed and built exhibits life-cycle thinking. Sustainability is always at the forefront of everything we do. Once these stands have come to the end of their life in store, they can be taken apart with ease and all components are recyclable. The kit: • Sturdy, secure, sheet ....
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Objectives
As a key partner with our client, Hasbro™, we were tasked with bringing an entire engagement/experience zone to life in a way that hadn’t been done before. Something big, something bold, something on brand and something that would be talked about across conventional and digital platforms. The brand ....
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Entry Title Ice Cream Vehicles
Category Short Run - Permanent Display
Company Name Clements Retail
Client Company Name Merlin Entertainments Group
Entry Number 15-004
Year Entered 2016
Target Environment
In 2014 we met with Merlin Entertainments who briefed us on their dream for Interactive Ice Cream vehicles for LEGOLAND and Chessington World of Adventure Resorts. The vans were to have completely separate designs in line with the individual brand essence and be situated in the UK Chessington site a....
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Materials
The initial brief in late 2014, was to have the vans in situ in readiness for the start of the summer season in early May. In January 2015, with many client design and concept meetings across Europe under our belt, and the raw vehicles sourced, we were ready to commence manufacture for the objective....
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Objectives
Marketing objectives •The vans were needed to be able to be driven across the Resorts to maximise sales thus we improved the mobility of the original vehicles. •Themed in a flexible way that fits in with the different areas of both resorts •Represent the brand essence of ‘wild adventure’ and 'arctic....
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Entry Title International Paints ,Brand Identity
Category Short Run - Permanent Display
Company Name Fastrak Retail (UK) Ltd
Client Company Name Akzo Nobel PLC
Entry Number 15-005
Year Entered 2016
Target Environment
Retail outlets and marine chandlery stores across Europe. The POP was targeted to key retailers of Yacht Coatings products in both independent chandleries and larger chain stores.
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Materials
Materials utilized in the construction process include: - ABS Plastic - Polycarbonate Plastic? - Paper Print - Dibond - Timber - Edge Glow Acrylic - Powder Coated Mild Steel - Anodised Aluminium - PETG Processes Utilised: - Plastic Injection Moulding - Laser Cutting (Steel) - Powder Coating - Weldin....
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Objectives
•Visually reposition International Paint as the market leader in the Yacht coatings market. •Provide a First to market in this area, introducing tactile Yacht paint and Varnish sample boards with information and 'How To' graphics •Provide a universal solution for the majority of shelving solutions t....
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Entry Title Lucozade In-Store Theatre Tesco
Category Short Run - Permanent Display
Company Name Design & Display Ireland
Client Company Name Lucozade Ribena Suntory Ireland Ltd
Entry Number 15-006
Year Entered 2016
Target Environment
Lucozade came to us to create a new 'take home' display in Tesco. The challenge was to come up with a solution with 3 different categories, energy, sport & stimulation all in one. Our client wanted a long-term solution with very little maintenance but could be easily retro fitted into all stores goi....
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Materials
Lazer cut powder coated sheet metal Box tubing powder coated Digitally printed foamex Digitally printed vinyl Chrome trim LED Strip lights Mag tape
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Objectives
To create an impactful in-store theatre fixture for Tesco stores. Lucozade wanted us to create a solution that promoted 3 different categories within one, energy, sport and stimulation. This was achieved by the use of different colours and strong bold wording along with imagery to suit each category....
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Entry Title Oral-B Power Fixture ASDA
Category Short Run - Permanent Display
Company Name Communisis Plc
Client Company Name Procter and Gamble
Entry Number 15-007
Year Entered 2016
Target Environment
As part of the ASDA annual range review for Health and Beauty categories, it was identified that Oral Power care should be given an increased space allocation in the larger stores. As part of this space increase, they were able to provide a dedicated additional bay within the priority stores to acco....
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Materials
The displays consist of the following materials: Top Section (Screen and Frame) 1.2mm mild steel with an epoxy powder coat to brand colours, folded, providing structure and attachment to retailer furniture 34 inch super wide monitor AMX Media Player IDR Unit, connected to media player software, enab....
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Objectives
To increase percentage sales and share of spend within the category for power toothbrushes, specifically driving awareness of the Oral-B brand and product range. To achieve best in class display for the dental category whilst also delivering the WOW factor, innovation and stopping power. Enabling in....
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Entry Title Philips Hue in Retail
Category Short Run - Permanent Display
Company Name Solutions Diverse Ltd
Client Company Name Philips Centre
Entry Number 15-008
Year Entered 2016
Target Environment
Home Lighting for the Consumer Telling a story around connect lighting can be very difficult. As a new concept to many consumers it’s important to demonstrate not only the products features and benefits, but how customer can use it in their houses. The display we designed addressed these challenges ....
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Materials
Three main materials were used within this unit - Wood, Metal and Plastics/Acrylic Philips 1m bays Woodies metal unit A small compact unit where the challenge was to display the products and house the driving technology out of sight. For this we choose a steel construction and powder coated for resi....
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Objectives
1. To design , manufacture and install a permanent Hue Lighting range fixture to sit within a wall bay with other vendors within Woodys Ireland and Homebase UK 2. To show how and where you can use the different products whilst telling the story around Hue lighting so the customer understands what Hu....
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Entry Title Samsung Independents Perimeter Wall System
Category Short Run - Permanent Display
Company Name Big Group Retail
Client Company Name Samsung Electronics (UK) Ltd
Entry Number 15-009
Year Entered 2016
Target Environment
Targeted Retail Environment The displays were designed and built specifically for use within the Independent Electrical Retailers sector, throughout the UK. These retail environments vary greatly in size, style and store layout. They range from older traditional high street shops, to larger purpose ....
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Materials
Design Solution and Materials Specifications After considering all the restrictions within the brief, we investigated the perimeter wall systems that were available on the market. None of the systems could answer all the requirements set out in the brief. We therefore decided to design a completely ....
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Objectives
Design Solution After considering all the restrictions within the brief, we investigated the perimeter wall systems that were available on the market. None of the systems could answer all the requirements set out in the brief. We therefore decided to design a completely new system from the ground up....
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Entry Title Sony Golden Space
Category Short Run - Permanent Display
Company Name Alrec UK Limited
Client Company Name Sony Europe Ltd
Entry Number 15-010
Year Entered 2016
Target Environment
Consumer electronic retailers including Dixons, Media Markt, Saturn, across UK, Germany, Poland and France. The units were installed into the key flagship stores within their portfolios
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Materials
•Sony Illuminated logo from white opal acrylic backed on to a laser cut brushed silver laminate on the branding beacon totem. •Height adjustable curved, two tiered MDF base plinths clad in a white solid surface with halo illumination to the underside of the plinth. Solid surface on all key focus and....
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Objectives
The purpose of Sony’s “Golden Space” execution is to demonstrate and display key Sony TV products in a more premium arena. The Golden Space is also utilised as a point of in-store differentiation against competitors and to attract the customer’s attention, encouraging them to spend time looking and ....
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Entry Title Uniqlo Liberty
Category Short Run - Permanent Display
Company Name Harlequin Design
Client Company Name Harlequin Design
Entry Number 15-011
Year Entered 2016
Target Environment
Our in store collaboration with Liberty was installed within Uniqlo’s Flagship at 311 Oxford Street for the stores relaunch in March 2016. The centre of the display was focused within a central tank on the ground floor, and four tanks on the first floor. Cubes inside the central ground floor tank sp....
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Materials
The scheme was produced from 5 sided MDF boxes, which were Vinyl wrapped. The boxes were attached to the steel armature structure and finished with a mitred lid, which was then pinned shut. This was followed with wall and floor vinlys, showcasing the different prints from Liberty’s collaboration.
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Objectives
The scheme was to launch the Uniqlo x Liberty collaboration in store alongside the launch day of the new store.
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