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SU. SUSTAINABILITY

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Entry Title 10" Totem Gaming Conversion Kit
Category SU. Sustainability
Company Name Arken P-O-P Limited
Client Company Name Intel Corporation (UK) Ltd
Entry Number SU-001
Year Entered 2017
Target Environment
The unit is used where Intel have an instore presence within gaming.
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Materials
End-of-line Intel stock display were clad with a vacuum-formed base and back panel in matt-black HIPS and a machined screen surround, also in matt-black HIPS.
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Objectives
Intel had used freestanding digital totems previously. They were looking to create a similar display to be used across all retail outlets where, due to their powerful core i7 processor – which is used in a variety of high-end laptops and PCs – they had a presence in gaming. The unit needed to take i....
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Entry Title PG Tips Motorised Toaster Display
Category SU. Sustainability
Company Name StormDFX Ltd
Client Company Name Unilever
Entry Number SU-002
Year Entered 2017
Target Environment
Target retail environment: Grocery and major multiples including Tesco, Morrison’s, Poundland and B&MThis unusual display could actually be located in different areas within store depending on the individual stores preference. This flexibility was introduced in the breakfast theme of the message and....
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Materials
The materials used on the structure were Eb Flute, 1250 micron display board & 590 fbb & APETThis was constructed using a fully printed structure with Corr-a-clip supports on shelves, with a rotating battery operated toaster. The Die-cut header was to be attached in store. All the units were individ....
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Objectives
Attracting the attention of the busy shopper is tricky at the best of times and the key objective with this project was to grab that attention in some of the busiest and highest footfall areas of the store. We were tasked to produce a unit that would disrupt these high speed shoppers in areas such a....
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Entry Title Ronseal Fence Life Display End
Category SU. Sustainability
Company Name Linney
Client Company Name Sherwin-Williams Diversified Brands Ltd
Entry Number SU-003
Year Entered 2017
Target Environment
The unit was created to support in-store activation of a new Ronseal fence sprayer product from Sherwin- Williams, exclusively in UK outlets of the DIY retailer B&Q. It was placed on category aisle ends in over 300 stores for a planned period of 11 weeks from 30 April 2016, it proved so popular it s....
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Materials
A bespoke, robust temporary display end was created using: •EB corrugated card and 1,000 micron board display board •LEDs (estimated 6-8 weeks life, bank of batteries also supplied) •Main carcass was 100% recyclable Construction processes: •3D engineered and cut to shape •Digital 4-colour printing u....
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Objectives
Create a garden-themed indoor POS display to: •Positively disrupt the shopper experience in B&Q stores •Drive awareness and sales of the new Ronseal 5L Fence Life sprayer product •Demonstrate quickly and simply how the new product worked •Reinforce the Ronseal brand •Make the best use of space in of....
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