Author: GDR Creative Intelligence
Document Type: Insights Report
File Size:
Publication Date: 3 September 2013
Navigating product selection in-store can be overwhelming, and retailers are developing POS solutions that offer a helping hand. By merchandising products based on customers’ needs – whether it’s recipe inspiration, nutrition advice or peer-to-peer recommendation – they can aid discovery and simplify purchase decisions.
GDR Creative Intelligence presents the fourth Global Retail Trends Report available exclusively to POPAI members.
Published in September 2013.
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