Industry Report: Spotlight on Sustainability by POPAI UK & Ireland
As corporate social responsibility (CSR) continues to loom large in the minds of retailers, brands and consumers, this report shines the spotlight on the role P-O-P plays in today’s sustainability conscious retail environment.
How have P-O-P designers and manufacturers adapted their practices to improve the sustainability credentials of display equipment? We also explore the opportunities for P-O-P to help brands and retailers convey their CSR messaging.
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