Innovating the retail space to create a brand experience

Author: SKY

Document Type: Presentation

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Publication Date: 6 July 2016

 

Innovating the retail space to create a brand experience

  • Maximising the impact of a mid-mall retail environment
  • Using experiential to immerse shoppers into our content
  • Creating meaningful conversations and showcasing the product in a way that only Sky can 

Originally presented by Fran Scorer, Retail Marketing Controller at Sky UK at the POPAI Retail Experience Conference on the 6th July 2016 in London.

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