Author: Shopper Intelligence
Document Type: Presentation
File Size:
Publication Date: 11 December 2019
This presentation looks at the evolving shopper.
It covers:
- Shopper behaviour and attitudes are changing across Grocery retail
- Satisfaction on the up, where are the watch-outs
- How does category role unlock the growth opportunities
It was originally presented by Chris Adkins, Director, Shopper Intelligence at POPAI Shopper Seminar on 10th December 2019.
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