Automotive retail experience by Volvo and TRO

Automotive retail experience

  • Why is ?automotive retail changing
  • How do we meet and exceed customer expectations
  • What does a great ‘experience' look like 

Originally presented by Nikki Rooke, Head of Corporate Communications, Events and Sponsorship at Volvo and Ben Taylor, Retail Experience Director of TRO Retail, at the POPAI retail Experience Conference on the 6th July 2016 in London.

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