Author: POPAI UK & Ireland
Document Type: InStore Back Catalogue
File Size:
Publication Date: 5 August 2020
Reports include:
- SHOPPER INVESTIGATION - Easter
What prompts our Easter purchases to drive a sweet surge in sales? We delve into seasonal shopper behaviour.
- INDUSTRY REPORT - Spotlight on Sustainability
What role does P-O-P play in a brand's sustainability credentials, and how can CSR activity be better communicated?
- GLOBAL TRENDS - How Coronavirus will change the way we shop
Retailers are facing new challenges created by COVID-19. Will it change the very nature of the way we shop?
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