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IN-STORE INSIGHTS - ISSUE 44 BY POPAI UK & IRELAND

Reports in this issue: 

  • SHOPPER INVESTIGATION – Click & Collect.
    A trend which is booming – what opportunities does this present to retailers?

  • eSTOREDITS X DISPLAY INVESTIGATION – E-commerce.
    Exploring retailers’ online presence, we ask: who is on it online and who needs a reboot?

  • SHOPPER SEGMENTATION – Gardening.
    What are the typical types of gardening shopper? Our report looks at the eight most common.

  • GLOBAL TRENDS – Future-proof Formats.
    How can physical retail weather the COVID storm?  We explore how retailers can future-proof their formats.

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