Author: Shopper Intelligence
Document Type: Presentation
File Size:
Publication Date: 31 October 2023
From Event: Sustainability Seminar - Dublin on 2 November 2023
The Irish Grocery Shopper’s evolving perceptions towards sustainability and the environment
- How shoppers’ general attitudes and perceptions towards sustainability and the environment are changing over the past 5 years and how things like Covid and Inflation have impacted this?
- What does sustainability actually mean to shoppers, is it important and crucially are they actually willing to pay more for it?
- Category deep-dives: how do perceptions and attitudes towards sustainability differ by product category?
Presented by Colm Rooney, VP Global Client Development and Country Manager, Ireland at Shopper Intelligence
Watch the presentation here - https://www.popai.co.uk/boxfile/documentdetails.aspx?GUID=e64f9a4d-68dd-4b55-8445-b8b82d520ee7
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