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WHERE IS RETAIL DESIGN HEADING IN 2015? BY DALZIEL AND POW

We’ve seen more changes in the last 5 years in retail than in the last 25. Today the customer’s in charge, and retailers need to react. This presentation discusses the latest trends from across the globe around the following: 

  • Integrity
  • Integration
  • Interaction
  • Immersion 

Originally presented by Alastair Kean, Group Development Director for Dalziel and Pow at the POPAI Annual Retail Marketing Conference on 5th February 2015 in London. 

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