This presentation looks at the 3 digital R's (QR, AR &VR).
- Making the most of the three R’s to create great content
- Appropriate uses for technologies to enhance the retail environment for the shopper
- How technologies can shape the future of retail as part of a mixed reality world
Originally presented by Mark Aspin, Sales & Marketing Director, ARNO GB at POPAI Digital Experience Workshop on 28th June 2018
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