This presentations looks at enhancing the EE customer experience by designing better in-store staff journeys.
It covers:
- Why a focus on your staff can make you standout on the high street
- How the new ‘service without barriers’ format creates a variety of personalised customer journeys
- How a well-designed store can raise staff morale, increase productivity, loyalty and ultimately, create a better customer experience
Originally presented by Matt Price, Head of Commercial Development & Store Design, for EE and Ian Johnston, Founder and Creative Director at Quinine at POPAI Shopper Seminar on the 10th July 2018.
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