The purposeful consumer and how brand can appeal to them through sustainable design

Author: Tap Creative

Document Type: Presentation

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Publication Date: 5 November 2021

 

This presentation explores:

• The rise of the purposeful consumer
• A sustainable purpose and how this has evolved our approach to design
• Sustainable design examples

Originally presented by Niamh Higgins, Managing Director for Tap Creative at POPAI Irish Seminar - Sustainability on 3rd November 2021.  

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