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HOLOGRAMS ON THE HIGH STREET BY NBC UNIVERSAL

A presentation looking at holograms on the high street

 It covers:

  • A case study based on pre-christmas, 9 week trial of Hypervisn hologram display units
  • Activating this innovative technology in the retail environment 
  • Learnings and challenges

Originally presented by Vicki Davis, Head of Customer Experience, Universal Pictures Home Entertainment at POPAI Retail Marketing Conference on the 7th February 2019.

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