Over 40 speakers from top brands, retailers and suppliers have taken to the stage at POPAI events during 2013.
A list of all presentations given in 2013 are provided below.
Retail Marketing Conference 2013
Digital screens within a luxury environment (Harrods)
Store design development – the Stratford City Food Hall journey (Marks and Spencer)
The challenges and opportunities of travel retail marketing (TUI)
Dove Spa – refreshing the spa experience (Unilever, Dove Spa)
An insight into a shopper marketing approach (Premier Foods)
The cult and evolution of pop-up retail (GDR Creative Intelligence)
Full event details
Spring POPAI Seminar
Recreating the B&Q store proposition (B&Q)
The case for sustainable P-O-P (Unilever)
POPAI Sustainability Standard (PSS) - A suppliers view (arken P-O-P)
POPAI Sustainability Standard (PSS) - A suppliers view (HRG)
Shopper Technology Summit
Using QR and augmented reality to engage shoppers (Ogilvy Action)
Touch and gesture technology applications in-store (MediaZest)
Digital signage networks for retail (Mood)
Near Field Communication on our high streets (JCDecaux)
Integrated digital systems for retail (Onelan)
Know your enemy: Retail and mobile (Fetch)
Current and future screen innovations (PSco)
Summer POPAI Seminar
Omni-channel marketing in the consumer electronics sector (Samsung)
Using Virtual Reality as an inspiring selling tool to engage retailers behind brilliant execution (Diageo)
Irish Shopper Marketing & In-store Conference
Understanding the Irish On The Go Shopper and the role that Point of Purchase Visibility can play in driving growth in On The Go categories (Britvic Ireland)
In-store digital media: re-inventing the retail space (Touchpoint)
Autumn POPAI Seminar
How adidas took the London 2012 Olympic Games to Market 2010 – 2012 (adidas)
Demystifying media – Looking at how you can win with the retailer (Co-Operative Media)
Guided choice (GDR Creative Intelligence)
Winter POPAI Seminar
Taking a fresh approach to frozen meals (Kerry Foods)
The opportunities and challenges of marketing Financial Services in a supermarket environment (Tesco Bank)
Sensation sells (GDR Creative Intelligence)
Marketing Week Live 2014 - Convert (Marketing Week Live)