EVENTS

A special workshop, which brought POPAI members together to share some of the latest innovations hitting, or soon to hit P-O-P displays and stores.

Recognising that “innovation” can mean different things to different people – and in different situations, the workshop allowed members to demonstrate and get their hands on a wide a range of products and solutions.

Contributors showcased 16 innovations, including conductive ink, 3D printing, holograms, AR, LEDs, new materials, motion sensors, security devices, screen innovations, shelf-edge solutions, spring bin technology, and compostable shelf trays.

DOWNLOAD THE INNOVATIONS GUIDE HERE

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Placing a laser focus on the role of the shopper experience, we explore the commercial benefits, impacts and opportunities for brands and retailers, with in-depth case studies and expert analysis.

Alongside presenters from brands, retailers and leading agencies we will also have two panel sessions to encourage debate.

The event will hear about recent shopper activations, discuss how to create and roll-out engaging retail and brand experiences, find out how to balance this from a retailer's perspective, and create moments of difference for the shopper.

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POPAI's shopper seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.

Join us at our July seminar at the London Transport Museum to hear the latest insights and network with brands, retailers and agencies. 

Speakers to be announced in the coming weeks.

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