Spring POPAI Seminar

Date: Thursday 25 April 2013 from 9:30 AM to 12:30 PM

Spring POPAI Seminar

POPAI's quarterly seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.

The event will feature time for networking, an update from POPAI, industry presentations and lunch at 12.30pm.

Guest speakers

Recreating the B&Q store proposition

Martin Bitmead, Retail Design Manager, B&Q

B&Q has just launched 3 trial concept stores – the presentation will cover:

  • The design journey – concept to delivery
  • In-store merchandising and communications
  • Initial customer feedback and results

Download presentation (PDF)

The case for sustainable P-O-P

Nick Widdowson, Range and Merchandising Manager, Unilever

  • Case study example of the PSS Convert tool in action
  • Understanding the implications and impact of our decisions
  • Understanding the impact on material choice, time in-store and the P-O-P journey

Download presentation (PDF)


POPAI Sustainability Standard (PSS)

A suppliers view

Legal Surgery

POPAI's Corporate Lawyer Paul Sampson, of solicitors SampsonLegal, will be on hand at the event to discuss any legal questions you may have around the following areas:

  • Commercial issues – help with contracts, projects, franchises and disputes
  • Intellectual property (e.g. designs and trademarks) – help with protection, licences and infringement
  • Employment and consultancy contracts
  • Routine company issues – help with shareholder agreements, class shares etc

If you are interested in speaking to Paul about any of these areas please contact the POPAI Office to arrange an appointment slot.


Download Event Flyer

If you have any questions about the event please contact the office on 01455 271856 or

Location: The Commonwealth Club, 25 Northumberland Avenue, London, WC2N 5AP

Members: £ FREE   |   NON-Members: £150.00

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