Irish Shopper Marketing & In-Store Conference

Date: Thursday 5 September 2013 from 9:30 AM to 2:30 PM

POPAI Autumn Seminar

Thursday 5th September, 2013 - Radisson BLU Hotel, Dublin Airport

An essential event featuring inspirational speakers from the world of Irish retail marketing.




Understanding the Irish On The Go Shopper and the role that Point of Purchase Visibility can play in driving growth in On The Go categories


Sharon Yourell Lawlor
Head of On The Go
Britvic Ireland

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Using Virtual Reality as an inspiring selling tool to engage retailers behind brilliant execution


Dilinie Wanigaratne
Category Development Manager, Western Europe
Diageo Western Europe

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Store design development – the Stratford City Food Hall journey


Chris Sampson
Food Store Designer
Marks and Spencer

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In-store digital media: re-inventing the retail space


Fergal Downey
Touchpoint Interactive Media

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Shopper Marketing Retail Trends
Shopper Marketing Panel Discussion Retail Trends Panel Discussion

Sharon Yourell Lawlor, Head of On The Go, Britvic Ireland

Padraig Staunton, Managing Director, HAVAS Worldwide Dublin

Conor Callinan, Sales Director, The Printed Image

Chris Sampson, Food Store Designer, Marks and Spencer

Jason Doyle, Director of Sales for Foodservice in Ireland, Bewley's

Martin Hendricken, Sales Manager - POP Division, Shop Equipment

Pat Keating, Managing Director, Allied Retail Innovations and Solutions

Event sponsors

Allied Retail Innovations and Solutions Eye Level Horizon Innovative Digital & Print Solutions Touchpoint Interactive Media
Shop Equipment Limited Sheridan Global Smurfit Kappa The Printed Image


The event will provide an invaluable forum for retail marketing professionals to gain unique insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.

If you have any questions about the event please contact the office on 01455 271856 or

Download conference flyer


Location: Radisson BLU, Dublin Airport, Swords Road, Co. Dublin, Ireland

Members: £60.00   |   NON-Members: £120.00

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