POPAI Membership

POPAI UK & Ireland is a progressive industry association, promoting best practice, dedicated to enhancing the total shopper experience. Find out how your organisation can benefit from membership below:

Insight Resources

Built exclusively for POPAI members, our site hosts three unique search engines providing a wealth of searchable information, data, inspiration and best practice relating to shopper and in-store.

INSIGHTS LIBRARY - over 550+ case study presentations, insight reports, global retail trends and magazine back issues

AWARDS CASE STUDIES - contains 2,500+ POPAI Award entries across all retail categories & formats since 2007

IN-STORE PHOTOS - over 15,000+ in-store photos covering 100’s brands and retailers since 2012

More about Insight Resources:
Watch the video overview

Online demo: Watch the tutorial


Events & Conferences

With an industry specific conference and seminar program running throughout the year, members are always close to networking and knowledge sharing opportunities.

>> Join like-minded brands, retailers and suppliers at our events to share, debate and network

>> Enjoy FREE attendance to five shopper seminars a year to gain unique insight from leading brands, retailers and suppliers

>> Discount on paid-for events such as the POPAI Annual Retail Marketing Conference and special technical seminars

Find out more about our upcoming events.

Industry Knowledge

In an accessible and easy to use format, POPAI members benefit from shopper marketing insight reports delivered directly to their desk.  

Reports are published quarterly and accessible online.

>> Subscription to 16 research and trend reports per year

>> Subscription to In-Store Insights, POPAI UK & Ireland's official quarterly publication (publication of research reports) 

>> Access to our exclusive Shopper Snapshot reports, created in conjunction with Roamler

More about Industry Knowledge:
Watch the video overview

Training & Courses

Tapping into POPAI's unparalleled knowledge bank, leadership and archive of best practice and data we are able to deliver online and face-to-face training on a variety of topics.

>> FREE access to two of our eCourses - the UK's only dedicated P-O-P online courses

>> 50% discount on other eCourses and Unlimited Access Packages available

>> £200 discount on POPAI Shopper Marketing Foundation Course 

>> Access to face-to-face training sessions delivered in your offices or create bespoke face-to-face training courses designed to meet the specific needs of your own staff

>> A free online legal helpline exclusive to members

Marketing & Visibility

Through our online directory, sponsorship and networking opportunities members benefit from exclusive marketing and visibility opportunities. 

>> Add to your company's credibility by using the POPAI UK & Ireland logo

>> Listing in the members directory on
>> Award entries at discounted rates

>> Discount on advertising opportunities in our In-Store Insights quarterly magazine
>> Access to exclusive sponsorship opportunities (members only)
Research Services

POPAI acts as an independent research service for members and their clients, with preferential rates on services including:

>> In-store filming
>> Eye-tracking & vision-tracking
>> Intercept interviews
>> Shopper behaviour analyses
>> Store audits
>> Accompanied shops

>> Members also gain access to our exclusive Shopper Snapshot service in conjunction with Roamler


With more than a decade of experience delivering sustainability tools and resources for our members, POPAI is well placed to help move companies to a more sustainable future. 

>> Full access to the POPAI Sustainability Content Hub: The industry latest on everything sustainability. 

>> Discounted access to Sustain® tool: The easy way to measure P-O-P sustainability.

>> Demonstrate your commitment to sustainability within our industry by becoming POPAI Sustainability Standard (PSS) accredited for a nominal fee

>> Sustainability Consultancy: Using POPAI's own staff and independent experts in the field we are able to support you in your Sustainability journey.

Join Now

Join over 200 brands, retailers, and suppliers.

Annual corporate membership fee: £1,695 (+vat).


See a list of all current members

Standards of Practice (PDF)


If you have any questions about membership please contact the office on 01455 613 651 or