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POPAI SHOPPER SEMINAR

Date: Thursday 21 September 2017 from 9:30 AM to 1:00 PM

Spotlight on P-O-P manufacture 

This special seminar will look at the manufacturing techniques used by retailers and brands to produce point-of-purchase displays. 

A retailer and brand panel session will explore the reasons behind material and manufacture selection and what makes a great display, alongside key hot topics in the supply chain.

There will also be an overview of temporary and permanent materials and manufacture.  

Panel session

Gordon Houston, POS Marketing Manager, Food Marketing, Co Op

Fastrak Retail

Smurfit Kappa Display (UK)

Temporary P-O-P: Materials & Manufacture

TBC

Smurfit Kappa Display (UK)

Permanent P-O-P: Materials & Manufacture

TBC

Fastrak Retail

Sustainable Materials in P-O-P

- The transition to environmentally friendly materials

- What’s driving the transition

- P-O-P product alternatives

- The challenges of acceptance of a new product

Neil McCarthy

Head of Sales & Marketing, Pyramid Display

Brand body language

Sophie Corcut

Senior Consultant, GDR Creative Intelligence

 

 

 

If you have any questions about the event please contact the office on 01455 613651 or info@popai.co.uk.

Directions to The Studio, Manchester here.

Location: The Studio, 51 Lever Street, Manchester, M1 1FN

Members: £ FREE   |   NON-Members: £150.00

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