Date: Thursday 16 September 2021 from 9:30 AM to 1:00 PM

POPAI's shopper seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers. 

The event will open for registration at 9:30am and feature time for networking, an update from POPAI and a number of presentations from leading brands and retailers

Developing the future of convenience - the power of testing

  • Understanding the changing shopper behaviours
  • Harness the power of testing and trialing formats, fixtures and layout
  • Working with partners to adapt to change
  • Looking to the future

Presented by:

Steve Gell, Format Equipment Development Manager at the The Co-op

Lee Broadbent, Format Identity Manager at The Co-op

Iona Adams, Format & Development Programme Manager at The Co-op

Supported by YourStudio

Rolling out a European-wide AR campaign

Presented by:

Neil Starkey, European POS Design Manager at Kellogg Company




If you have any questions about this event or would like to speak please contact the office on 01455 613651 or

Location: Hotel Football, Old Trafford, 99 Sir Matt Busby Way, Stretford, Manchester, M16 0SZ

Members: £ FREE   |   NON-Members: £150.00

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