Convert - P-O-P Sustainability Calculator

POPAI Members receive FREE unlimited access of ConVert – the world’s first online environmental design calculator. It has been developed specifically for the P-O-P industry, enabling industry professionals to measure and compare the environmental impact of up to six P-O-P displays at any one time.

How it Works

ConVert works by inputting information about material types, weights, volumes and manufacturing processes, as well as sourcing and logistics. It then provides an indicative environmental performance of a display.

ConVert also gives design advice on use of recyclate and associated carbon savings. Projects can be saved and edited at any time.

Watch a video introduction to ConVert.

ConVert Video Guides

Industry Standard Data

No technical knowledge of the properties of raw materials or manufacturing processes is required.

The tool uses industry standard data sets from approved bodies such as Cambridge University and UK government department Defra in calculations.

The Results

Results are presented in graphs and tables (available as PDF downloads) to allow easy comparison between concepts and integration within client presentations, covering all aspects of display including:

  • Design
  • Recycled Content
  • Delivery Logistics
  • End of Life
  • Materials and Processes
  • Supply Chain
ConVert In Action HERE

The case for sustainable P-O-P is presented in this case study example by Nick Widdowson, Range and Merchandising Manager for Unilever.

The video presentation covers the importance of sustainability to Unilever and how the ConVert calculator can be used to compare pieces of P-O-P. The impact of substrates used, the time in-store, distance travelled and cost are all covered.

Watch video

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