Everything you need to know to enter the POPAI Awards 2017

The POPAI Awards are the ultimate symbol of creativity, innovation and best practice and a showcase for those dedicated to achieving excellence in-store.

Why enter the Awards

Now in their eleventh year, the POPAI Awards continue to celebrate the role of retail marketing in all areas of shopper engagement and successful retailing. 

Winning a POPAI Award is highly prized by industry clients and suppliers alike. Winners will: 

  • Gain unparalleled recognition for your project on a national and potentially international platform
  • Benchmark your work against others through an independent judging process
  • Celebrate your team's achievements
  • Raise the profile of your business amongst leading retail brands

Find out more:

Entry Fees

Terms and Conditions

Images & Videos

POPAI Awards Gallery

DOWNLOAD: Call for Entries (pdf)

Award categories

Whether you work in temporary display, permanent display, retail design, shopper technology, or implementation there is an awards category for your entry. 

The main categories are made up of 16 categories for both permanent and temporary displays with two new categories for 2017:

  • Seasonal & Signage
  • Category Management & Retail Furniture

There are also special categories for:

  • Flagship & Store
  • Shop in Shop
  • Campaign
  • Installation
  • Innovation
  • Sustainability 

Finally, there are two Display of the Year Awards drawn from Gold winners in the main categories.

Full list of categories

Questions for each category

Judging process

The POPAI Awards are judged by a distinguished panel of industry professionals.

Since POPAI began organising the industry awards over 10 years ago our judging process has been tough, fair and rigorous. 

Read more on the link below to find out how the awards are judged, what the judges are looking for, and finally how to impress them. 

Judging takes place in June and nominated entries will be announced in July. All nominated entries will receive a POPAI Award at the Awards dinner in October.

A Gold POPAI Award, the ultimate accolade, is reserved for only the most outstanding work that achieves true excellence. Only one Gold Award is awarded in each category.

More about the judging

Enter the Awards

Interested in entering the POPAI Awards? Follow these steps to create your entry: 

1) Download Call for Entries

2) Collate information for your entry to include images, client testimonials, results etc

3) Begin your entry below by first selecting the category and working through the questions and uploading images

4) Complete your entry and submit with full payment

>> Enter the POPAI Awards

Key dates: 

Earlybird entry deadline: 28th April

Final entry deadline: 12th May

Extended deadline: 26th May