Date: Thursday 1 November 2018 from 8:30 AM to 11:40 AM
POPAI's shopper seminars provide an invaluable forum for retail marketing professionals to gain unique best practice insight into recent retail marketing campaigns and in-store innovations, as well as to share, debate and network with their peers.
This seminar in Dublin will feature time for networking, an update from POPAI and a number of presentations from leading names in the P-O-P and retail industry.
The event will open for registration from 8:30am and the first presentation will begin at 9am.
Digital Disruption of Shopper Habits
Results of interviews with 200+ Irish shoppers
Examining fragmentation of shopping lists within categories, as needs are met on and offline
How are habits changing and what can brands and retailers do about it?
Managing Director, Shoppercentric
Being Fabulous in a Fast World
Fast or Fabulous: what does this mean for the retail environment
Maltesers & Arnotts Case Study
Alyson Rice & Aoife O'Hanlon
Account Director, BBDO Shop & Brand Manager, Mars Ireland
Digital Signage in Dublin
The current extent of screen use in-store, by category
Networked screens v screens in display
Analysis of the types of screens in use
Insights Manager, POPAI UK & Ireland
More presentations will be announced in the coming weeks.
If you have any questions about this event please contact the office on 01455 613651 or firstname.lastname@example.org.
Location: Radisson Blu Hotel, Dublin Airport
Members: £ FREE